What Is SEO ? – How It Can Help a Business Grow ?

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SEO is Search Engine Optimisation. More than 80% Australians use Google as a major search engine. In this scenario, every single business of course wants their website to rank in Google search results. And to rank, you need SEO. 

If you are new to SEO then you may not be aware of how much SEO has changed in last few years. In the beginning it was simple, if you add some business related keywords to your website then Google will pick it and your website will rank in the search results. Now, the whole story has changed.

SEO is a much more complex process now. Google has become really strict with the quality of the websites. Google has released various updates in the recent past to give more importance to high quality websites. New updates make sure that high quality websites rank above the low quality sites. Google has even banned many spam websites from search rankings.

If you have a business website then it is high time you optimise your website for search engines so you can rank well in major search engines like Google and Bing.

If you rank on first page in Google, then you can attract a lot of traffic to your website. And more quality traffic means more sales. As a business your website is a selling tool and your business can expand with more traffic to your site. This can be achieved by performing SEO on your site and hence getting ranked on first page of Google.

One big secret to getting ranked in search results is getting your website registered in web directories like Mediatimes

When someone search a business on Google say ‘accountants in Sydney’ and if you are registered on say Mediatimes business directory then Google can pick up the business details of your business from our web directory and then display it to the search results. And people click on the result, reach your profile or your website and buy your product or services. This is the best way to generate leads, increase your sales and expand your business.

click here to register on Mediatimes.

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